Client
Pilgrim Clothing
Year
2023–2025
Services
Fashion Design & Product Development
Scope
Garment Design, Product Development, Supplier Communication & Production Coordination
Bridging creative direction with commercial viability.
Pilgrim Clothing is an established Australian fashion label producing high-volume seasonal collections with a strong focus on commercial performance and customer alignment. Working across design, development, and production coordination, the role involved leading garments from initial concept through to production-ready execution — including trend research, silhouette development, technical specification sheets, trim and fabric sourcing, supplier communication, sample refinement, and fit review. Managing over 35 styles per month required balancing creativity with commercial awareness, ensuring each piece aligned with both brand direction and customer buying behaviour.
The Approach
Quiet confidence through thoughtful construction.
Refining garments through development, fit, and fabrication. From concept development through to production, the process centred on creating garments that balanced aesthetic direction with real-world wearability. Working across high-volume seasonal collections involved ongoing collaboration across sampling, fit refinement, fabric sourcing, and supplier communication to ensure each piece translated cohesively from idea to finished product. With a strong understanding of customer behaviour and brand positioning, the approach prioritised both creative integrity and commercial relevance across every stage of development.
“I had the pleasure of working closely with Zena during my time as Head of Design at Pilgrim, where she proved herself to be an exceptionally focused and commercially astute designer within a fast-paced environment.…”
— FRANCESCA BASILE, HEAD OF DESIGN AT PILGRIM
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